Web Analytics / Statistics

When developing a website, it is important to optimize the website for search engines. It is also equally important to collect and measure the success of your website using an analytic tool.

Web analytics is the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web site usage. This information is often used to customize your online marketing strategy.

Google Analytics - Traffic Measurement Tool


Google offers a free service to help you monitor web traffic. The program is called Google Analytics.  This online tool offers many features to analyze your traffic data.

Casey Designs will provide you with the technical support to help you establish your free Google Analytic account, insert the tracking code within your web page, and then give you a quick overview on how to monitor your website hits, keywords, and much, much more via online customize reports.

 

In-depth traffic reports and site analysis

    • Page views
    • Unique Visitors
    • Referrers
    • Visitor Detail
    • Search Engine Referrals
    • Search Engine Keywords