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Market/Monitor Your Web Site

Once you have your business online, the next step is driving traffic to your Web site. Casey Design's has made site promotion easy and efficient through search engine placement. We will work with you to develop the meta tags and site description within your code.   We will then help you get your site placed within the top 5 major search engines.

If you are serious about driving customers to your site, you should consider Google Adwords. 

The Power of E-commerce

Casey Designs can assist you in developing an e-commerce solution for your website.  If you have a small business, Google Checkout buttons can help you increase your profits. 

If you need a more robust solution, we can work with you on purchasing a windows compatible shopping cart that meets your budgets, a 128 bit SSL certificate, and setup an online merchant account. 

Whatever your e-commerce needs, we can help you get started!

Web Services & Marketing  

Casey Designs provides an array of free and premium services.  Including search engine optimization, Google AdWords, Google Analytics, and Google Checkout services. If you need help marketing your website, or tracking website visitors, we can help you setup your site and manage an online marketing strategy.

Search Engine Optimization (Free w/ Hosting Plan)

With nearly 85% of all web page traffic coming from search engine listings, website owners realize that it is important to be positioned well within the engines. Search Engine Optimization is the key to obtaining qualified visitors for very little cost.

  • We'll establish meta-tags on your website, and help you setup a sitemap_index.xml file to assist search engines understand your web's content.
  • We'll help you determine the most popular, targeted and qualified keywords and search phrases customers use when searching for your business.
  • We'll analyze your site and give you step-by-step instructions on how to modify and make it search engine friendly. We focus on your site's content, structure, meta tags, alt tags and titles, as well as working with you to develop effective linking strategies.
  • We'll submit your site using each search engine's specific guidelines to assure better placement. Without proper submission your listing can be delayed, even refused.

Google Adwords (Premium Service)

As part of our commitment to offering premium services, we want to do everything we can to help you get more out of your ads and attract qualified prospects in the most cost-effective manner possible. Google AdWords makes it easy to manage an online advertising campaign.

We can set up an account and have ads appearing on Google bringing you exposure from the largest search engine in the world. With full control of what you want to spend, Google AdWords allows you the flexibility to advertise with the world's top search engine (reaching over 80% all Internet users) and their network of partners (AOL, Ask Jeeves, Lycos, Netscape and many others).

  • Cost-per-click (CPC) pricing means you pay only when someone visits your web site.
  • Daily budgeting lets you set how much you want to spend on the campaign.
  • Targeted ads you create and manage.
  • Performance reports 24/7 online in your account.
  • Advertising network of sites and products for increased ad exposure.
  • One or multiple ads targeted with one or more keywords.

Google AdWords is the ideal marketing tool to help your small or medium sized business prosper. With the ability to choose where you want to run ads, you can optimize the way you want to spend your money. Google AdWords allows you the ability to view reports on your ads anytime, 24 hours a day, making it possible to easily monitor their performance.

Google Analytics (Free)

Google Analytics can help you answer these important questions: who uses your web site, when do they use it, and what do they use it for? Their simple, web-based administration interface is powerful enough for the system administrator, and intuitive enough for the marketing team. .  This web tracking software will help you monitor web tracking for FREE.

Google Analytics helps you find out what keywords attract your most desirable prospects, what advertising copy pulled the most responses, and what landing pages and content make the most money for you.

  • In-depth traffic reports and site analysis
    • Page views
    • Unique Visitors
    • Referrers
    • Visitor Detail
    • Search Engine Referrals
    • Search Engine Keywords

Casey Designs will help you site up your website to monitor web traffic.  We will provide you with the technical support to monitor your website.  Once you establish your free Google Analytic account, you can track the number of web hits, and much, much more online via customize reports. 

Google Checkout (Premium Service)

Google Checkout is a new service that makes online shopping faster, safer and more convenient. Selling online? Google Checkout can help you increase your profits with "buy now" buttons. 

Casey Designs will assist you in setting up your website for e-commerce transaction using Google Checkout.  This is an affordable way to get started with e-commerce. 

 
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